Sponsorships are an incredibly important part of the department that cannot afford - literally and figuratively - to be overlooked. There has been a lot of change in the past few years in terms of sponsorship for the department, and it's important that we give recognition where recognition is due. Due to issues that are above my pay-grade (which is non-existent) Subway decided not to renew their sponsorship, leaving a gap in funding that needed to be filled as soon as possible. Luckily, Virginia Tech is lucky in the fact that local Blacksburg companies jump at the opportunity to work with the university. Wicked Taco, and new Mexican restaurant in the area, partnered with Rec Sports to replace Subway as the sponsor for the department's respective Employees of the Month. The reason it was important to figure out the sponsorship right away is that the company's logo is displayed on the public boards in both War in McComas. Why give them free advertising if the are not fulfilling the duties a sponsorship requires? Another cool part of the Employee of the Month sponsorship in particular is each student who wins for their department that month - 10 win each month - receive a voucher for a free meal at, now, Wicked Taco. As the September Employee of the Month, I received the voucher. The smart thing about that is, Wicked Taco knows no one wants to eat alone. Therefore, I went and used my voucher to pay, but my two roommates - who I forced to come with me because #CoDependent - paid, bringing in Wicked Taco revenue they wouldn't have gotten otherwise. As the old saying goes, what goes around comes around, and sponsorships are very important in the sports world!
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WHY BLOG?Throughout the Spring 2015 semester I used this blog as a means in which to voice my ideas and opinions regarding the discussions held in my Topics in Sports Communication course at Virginia Tech. Archives
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